Tuesday, June 05, 2007
Tuesday, May 29, 2007

Spot the bull
Poke, http://www.pokelondon.com/ have just done this great promotional piece for Orange. Not sure about the crazy farmer voices - however I do like the competition mechanic, win tickets to Glastonbury... and you too can get ecoli rolling around in all that mud and cows*hit.
http://spotthebull.orange.co.uk
Tuesday, May 22, 2007

As written about in this Saturday's Guide, in the Guardian, http://www.guardian.co.uk - a new social networking site that connects people by a series of images they select - discover your visual DNA
http://www.imagini.net
Friday, May 18, 2007

This has got to be one of the best TV ads I've seen for ages...
http://www.newfabia.co.uk/SkodaFabia.mpg
Thursday, May 17, 2007
Tuesday, May 15, 2007
Monday, May 14, 2007

Man, I want one of these... the V&A are doing bespoke murals. Choose your picture, choose the size and they send it to you... beware, it does cost £75 a metre though... ouch!!
http://www.surfaceview.co.uk/

The 100th edition of Wallpaper Magazine is out this month - and they're running a 'vote for your favourite cover' competition. Although the prize is a bit rubbish, just a set of their city guides.
Still, it's great to see all the covers together...
http://wallpaper.com/content/feature/covers/index.html

Gilbert & George, 'gave away' a piece of their artwork on the http://www.guardian.co.uk website last week...
Tuesday, April 03, 2007
Is advertising dead?
Just read a fairly apocolyptic, yet very insightful article about how big brands completely misunderstanding their consumers on http://www.adrants.com
http://www.adrants.com/2007/04/marketers-meet-the-new-consumer.php#more
Is this the end of advertising? Not really... but I do think that ad agencies need to rethink how they engage their customers, especially in our current web 2.0 culture. More and more people are doing it for themselves - they don't need or possibly trust big glossy ad camapigns that showcase products yet show no interest in their potential customers... current advetising tends to be an interruptive monlogue, whereas people now want a dialogue with the products they use...
Just read a fairly apocolyptic, yet very insightful article about how big brands completely misunderstanding their consumers on http://www.adrants.com
http://www.adrants.com/2007/04/marketers-meet-the-new-consumer.php#more
Is this the end of advertising? Not really... but I do think that ad agencies need to rethink how they engage their customers, especially in our current web 2.0 culture. More and more people are doing it for themselves - they don't need or possibly trust big glossy ad camapigns that showcase products yet show no interest in their potential customers... current advetising tends to be an interruptive monlogue, whereas people now want a dialogue with the products they use...

Brilliantly Boring
I read a great article in the guardian this morning examining why a webcam focussed on a piece of maturing cheddar cheese has had over 803,414 since January 2007.
http://www.guardian.co.uk/g2/story/0,,2048707,00.html/
In my view, I feel that because we live in an ever more vibrant, colourful, faster world, it's actaully quite refreshing to stare at something quite inconsequential on the off chance something might happen to it. We live in a world 'just do it', 'colour like no other', 'kills more germs than any other cleaner' etc. There's pressure to sieze the day, live for the moment, because every second counds... well isn't it great sometimes to just forget all that and just sit and procrastinate for a bit and do something relentlessly meaningless... my personal favourite is, http://www.hencam.co.uk, a kind of soap opera for chickens - beats Eastenders anyday.
Monday, March 26, 2007

A great example of experiential/brand advertising at the moment is the Guinness 'hands' campaign. Firstly, Guinness' end line 'good things comes to those that wait' is brilliantly supported in a really single minded way. What do you do when you're waiting for something to happen, you 'twiddle your thumbs'... a really simple insight that is then creatively taken to the extreme with the fingers and thumbs animation. Executionally this campaign also stands out because of its contemporary use of 'stop frame' stlye photography.
http://www.guinnesshands.com/

This site is providing me with a great deal of amusement at the moment... and it's educational as well!
Videojug is a site that contains loads of documentary style 'how to...' videos. The great thing is that they are all useful and enlightening, however they all seem a bit tongue in cheek... which makes them great entertainment!
http://www.videojug.com/
Thursday, February 22, 2007

It's been a while... that's because I've just come back from a holiday in Goa, India
http://www.flickr.com/photos/66847254@N00/
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