Unbranded ad from Levi's...
Interesting that the article I learned about this ad from, says... When advertising is so ground-breaking that consumers can't spot the brand, something isn't working... but for me, Levi's have been clever enough to get someone to write an article about them...so it's still advertising, it's just not traditional advertising.
http://www.guardian.co.uk/commentisfree/2011/feb/25/levis-rear-view-girls-ass-cam?utm_source=twitterfeed&utm_medium=twitter
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We are all fans, a site for the Grammy's... takes all the social content generated around an artist and pops them into this visual interface... ttp://www.wereallfans.comh

Worth the wait... and believe me there is along wait (html5 etc etc), but this beautiful, interactive film announces the launch of Arcade Fire's new track 'we used to wait'... http://www.thewildernessdowntown.com
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